Ingrid and Isabel

Producer of Innovative Brands


Binary Anvil used Magento Enterprise to efficiently manage multiple B2B and B2C stores.

Color Image Apparel, Inc., is the producer of innovative brands Ingrid and Isabel, Bella Canvas, Alo Yoga and Bellaluxx. They are committed to being different, challenging the status quo and pushing the brands they produce and the teams that create them to be different.

www.ingridandisabel.com
www.bellacanvas.com
www.aloyoga.com

Challenge


Color Image Apparel, Inc. (CIA) was looking for a partner to provide expert development experience to partner with their internal team as they began an aggressive plan to migrate all sites off of their existing platform onto Magneto’s Enterprise Edition. They had outgrown their current system and needed a more robust platform to support and efficiently manage multiple B2B and B2C stores.

Approach


CIA and BINARY ANVIL worked together to access whether configuration or custom development was needed to meet functional requirements. The initial phase was to match existing functionality and exceed where appropriate while being mindful of tight timelines. BINARY ANVIL helped to design, develop and deploy a foundational structure to support all CIA sites going forward.

What we did


CIA partnered with BINARY ANVIL to support and augment their in-house developers while they set out to meet aggressive deadlines migrating to Magneto Enterprise Edition with multiple stores and brands. CIA leveraged BINARY ANVIL to provide expert guidance on more complex functions and features being implemented and augment staff in all areas of the migration.

BINARY ANVIL had the most work done on Ingrid and Isabel store that ranged from redoing the responsive web design to few more customizations listed below:

  • 01 Multi-Store Setup

  • 02 Data Migration

  • 03 Custom Shipping and Integration

  • 04 Enhanced Catalog Search

  • 05 Custom Color Swatch Features

  • 06 Custom Display of Sale Prices and Sort

  • 07 Custom Display of Out Of Stock Items

  • 08 Custom Display of Colors when moving from catalog view to product view

  • 09 Custom Cart Features

  • 10 Responsive Web Design Implementation

  • 11 Eliminate Security Risks

  • 12 International Shipping and Orders

  • 13 Analytics

  • 14 Store Locator

  • 15 Load Testing

  • 16 Site Optimization/Caching

01 Multi-Store Setup

02 Data Migration

03 Custom Shipping and Integration

04 Enhanced Catalog Search

05 Custom Color Swatch Features

06 Custom Display of Sale Prices and Sort

07 Custom Display of Out of Stock

08 Custom Display of Colors when moving from catalog view to product view

09 Custom Cart Features

10 Responsive Web Design Implementation

11 Eliminate Security Risks

12 International Shipping and Orders

13 Analytics

14 Store Locator

15 Load Testing

16 Site Optimization/Caching

Integrations

Magento Enterprise

The eCommerce platform that is second-to-none in the industry in terms of performance, scalability and flexibility.

FDM4

Offers software and business management solutions for the apparel industry.

MailChimp

Online email marketing solution to manage contacts, send emails and track results.

FedEx

Keeps tabs on all your online shipments by tracking codes. It can easily be integrated with Magento as a shipping carrier of choice.

United States Postal Service

Provides a wide range of cost-effective service options that ship to more than 180 countries.

Magmi

Magmi is a Magento Mass Importer developed as a Magento database client. It operates directly on the Magento SQL tables.

Google Analytics

Freemium web analytics service offered by Google that tracks and reports website traffic.

McAfee

World's largest dedicated security technology company that delivers proactive and proven solutions and services.