Pure Food Fish Market outgrew their old eCommerce platform because as their online presence grew, their old system could not keep up with the constant demands to market and present their products better. Binary Anvil completely redesigned and reworked their website and migrated them to Magento Enterprise back in 2010. A couple of years later, several new features primarily focused on the products were discussed. These features are truly unique to Pure Food Fish Market and we’re convinced that it takes bigger work than just update their current site.
Binary Anvil must enhance their Magento Enterprise website and give them a way to easily shop for multiple addresses, include a complex pricing rule for their products to specify correct quantity serving (pounds).